The Romney negative, a statistic closely watched by campaign aides and pundits, has been consistently higher than his favorables. Those gaffes, policies, refusal to be transparant and those secret tapes are certainly contributing to those numbers.
"Sixty-one percent in a new ABC News/Washington Post poll hold an unfavorable view of how Romney's handling his presidential campaign, up by 12 percentage points since mid-July. Far fewer, 35 percent, rate Romney's performance positively ..." Link
When I've talked to people who try put into words what bothers them about Romney, both Republicans and Democrats, one answer I've gotten is that he's like those corporate guys who can turn your world upside down.
To them, at a visceral level, Romney, with his forty-seven percent comment, reminds us of that boss we've all had, the one who comes in, doesn't know who you are, what you've accomplished or your potential and doesn't care. He sees his bottom line, his favorites, cuts coming, and you're in the way.
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